Padomi un iepriekš definētu atbilžu sagataves, lai efektīvāk apkalpotu klientus sociālajos medijos. Uzziniet par klientu gaidījumiem un kā piemērot sociālo mediju sagataves atbildēm. Atbildes uz dažādiem jautājumiem un situācijām - patērētāju sūdzības, pozitīvi komentāri utt.
Sociālo mediju klientu apkalpošana atkārtojas — atkal un atkal nāk tie paši jautājumi un pieprasījumi. Vienas un tās pašas atbildes rakstīšana katru reizi ir nogurdinošs, laikietilpīgs un pārmērīgas rutīnas darbs, no kura var izvairīties, izmantojot iepriekš definētas atbildes. Tālāk ir sniegti daži padomi kopā ar gatavu sociālo mediju apkalpošanas sagatavēm, kuras varat pielāgot, personalizēt un izmantot ikreiz, kad klienti vēršas pie sociālajiem medijiem, lai saņemtu klientu atbalstu.
Gandrīz 70% sūdzību, ko klienti iesnieguši sociālajos medijos, tiek ignorētas. Izmantojiet sociālo mediju uzraudzības rīkus, kas ļauj vieglāk izsekot visiem zīmola pieminējumiem, komentāriem un ziņām, tiklīdz tādi parādās.
Tā kā sociālie mediji tiek uzskatīti par “vienmēr pieejamu” platformu, patērētāji, protams, sagaida, ka zīmoli reaģēs pēc iespējas ātrāk. Saskaņā ar The Social Habit pētījumu 42% patērētāju gaida atbildi sociālajos medijos 60 minūšu laikā un 32% sagaida atbildi 30 minūšu laikā.
Negatīva komentāra dzēšana, lai saglabātu jūsu virtuālo tēlu, tikai vēl vairāk sadusmos klientu un sabojās jūsu attiecības ar to. Vienīgais izņēmums ir tāds, ja komentāri nepārprotami ir surogātpasts vai tiek pārkāptas sociālā medija kopienas vadlīnijas.
Izmantojiet atbilstošo balss toni, kas pielāgots katram konkrētajam gadījumam. Vai klients lieto ikdienišķu valodu un slengu? Varbūt būtu labi arī atbildēt tā. Vai klients izklausās vīlies? Labāk lietot toni, kas ir empātisks un nomierinošs. JetBlue ir piemērs zīmolam, kas to dara patiešām labi.
Masveida jautājumu vai sajukuma gadījumā jums nav jāatbild uz katru ziņu, jo tas būtu ārkārtīgi laikietilpīgi un neefektīvi. Ja daudzus klientus skar viena un tā pati problēma, ir lietderīgi nodrošināt tikai publiskā statusa atjauninājumus, kas sasniegs visus.
Ne ikkatrai sarunai sociālajos medijos ir jābūt publiskai. Pāriešana uz privātu ziņapmaiņu vislabāk noder, ja jums ir nepieciešama klienta personiskā informācija (e-pasts, pasūtījuma numurs utt.), rūpīgs problēmas skaidrojums, lai viņam palīdzētu, vai arī ja saruna kļūst saspringta.
“@name, we’ve got your back! Check out this article to get your software up and running: (link). If anything is still unclear, just let us know, we’ll be happy to help.”
“Hello @name, thanks for your interest in our services. If you provide us with your e-mail address, we can send you comprehensive information on our offers and prices.”
“@name, thanks for reaching out. Yes, we offer (services). If you provide us with your e-mail address we will be glad to send you comprehensive information on the terms and conditions of service as well as our prices.”
“Thank you for your inquiry. Today we’re open from 9:00 am to 6:00 pm. We are looking forward to your visit.”
“Our office is closed from the 23rd- 25th of December. Afterwards we are there for you again. Are there any other questions I may help you with?”
“@name, I apologize for the delay. We have received your information and we are working to get your order to you as soon as possible. Thank you for your patience.”
“Hi @name, thanks for letting us know about this. Please DM us more details about the issue, so we can take a look into this for you right away.”
“Hey @name, thanks for informing us know about this issue. We’ll make sure this
gets shared with the right people here at (Company). I’ll let you know as soon as it’s fixed. ”
“That’s certainly not what we like to hear, @name. Please DM us your order confirmation number so we can follow-up with you. – (Name)”
“Hey @name, really sorry for the trouble here. I’m going to escalate this to our tech support team to see if we can figure out the issue and get it fixed ASAP! – (Name)”
“@name, my sincerest apologies! I would be happy to look into this for you. Can you please follow us and DM me with your order number? – (Name)”
“Hello @name. We are happy you were satisfied with our service. If you’d like you can leave a review [here] and help others with your recommendation. Thanks!”
“Thanks for the shout-out! We’re happy to have you in the (Company) family!”
“Thank you for buying your (product) from us, @name. We look forward to seeing you again soon!”
“We at (company name) know you had many options to choose from, so thank you for choosing us. We sincerely hope you are satisfied with your purchase.”
“@name, we’re happy to know your experience was awesome and we can’t wait to see you again soon!”
“@name, your feedback is incredible; thank you for sharing that with us! It’s wonderful that (product) has made such a difference for you.”
“Thank you so much for taking the time to leave us this amazing review, @name. We’re so lucky to have customers like you!”
“@name, your awesome review made our day! Thank you for taking the time to share it with us and the community.”
“We are incredibly grateful that you took the time out to leave us this great review, @name. Thanks for being such a fantastic customer!”
“@name, we are truly happy to know your experience was tremendously delightful. It’s something we’ve worked hard on and we’re pleased our efforts resonated with you.”
“We’re happy you had a fantastic time with us, @name! Thanks for your trust, we’re thankful for amazing customers like you. We hope to see you again soon!”
“@name, it’s always a pleasure seeing you. Thanks so much for your feedback and good vibes. We’re happy that you’re happy, and we’re looking forward to your next visit.
Hurry back!”
“We’re so glad you had a good experience, @name. We work really hard to provide the best service to our guests, so I’m happy to see that reflected on your last visit. I made sure that (employee name) got the recognition she deserved. She was really happy to see your review. – (Name)”
“Hi @name, we are thrilled to have you as part of the (Company) family! Thank you for leaving an amazing review. It means the world to us and to our entire team! We look forward to serving you again soon!”
“Hello @name, thank you for the wonderful review and for taking the time to share your feedback with (Company). Excellent customer service is our priority and we are happy that we met that mark! Customers like you make our job a pleasure.”
“Oh no! We’re so sorry to hear this but appreciate you letting us know. This is not the norm and we’re happy to help. Please contact our customer care team for assistance at (email).”
“@name, we’re so sorry to hear you were unsatisfied with your purchase. If you’re interested in some return/ exchange options, please give us a call at (number, 8 am – 11 pm, 7 days a week), and we’ll do our best to help.”
“@name, so sorry about that. We always hate it when that happens. Send us a DM with your confirmation code and we’ll send you credit for the non-working (item). ”
“@name, my apologies for the inconvenience! I just reached out to you via Facebook Messenger to discuss it further. Be sure to check your “Message Requests” folder. – (Name)”
“@name, sorry about your negative experience. We’re normally known for our exceptional attention to detail, and we regret that we missed the mark.”
“Hi @name, we apologize for your negative experience. We’d like to learn more about your specific situation and make things right. If you wouldn’t mind give us a call at (number), that would be greatly appreciated. We look forward to speaking with you and working towards earning back your business.”
“Hello @name, I’m sorry to hear about your disappointment with us, and I would like to personally assist you with making things right. Let’s get on a call and address this ASAP, we value your business. Please contact us at (phone) when convenient.”
“@name, thank you for bringing this to our attention. We’re sorry to hear of your less than satisfactory experience and hope you will accept our sincerest apologies. Please give us a (call/email) to see how we can make things right.”
“I’m glad to know your (items) finally came through, @name, thank you for letting us know. I apologize for the painfully slow process it took to get them. We never intended for this to happen.”
“@name, I’m happy that we were able to help you resolve your problem. I’ll be sure to relay your message to (employee name). – (Name)”
“@name, I’m happy you’re pleased with the results and that we were able to sort this out. If there’s anything else we can do to help, please let us know. Best, (Name).”
“Thank you for giving us the opportunity to help out, we’re here if you ever need us again!”
“Hello @name, we haven’t heard back from you. Were you able to get the assistance needed? If you still need help, please provide the details previously requested. Thanks! – (Name)”
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Sociālo mediju klientu apkalpošanas sagataves
Gatavas sociālo mediju klientu apkalpošanas sagataves, kuras var pielāgot, personalizēt un izmantot ikreiz, kad klienti vēršas pēc atbalsta pie sociālajiem medijiem.
Zini savu klientu kontrolsaraksts
Šis raksts skaidro, ko nozīmē "zināt savu klientu" un kāpēc tas ir svarīgi. Tam ir pievienots kontrolsaraksts, kas palīdz identificēt un pārskatīt klientus, novērtēt riskus un apkalpot tos pienācīgi. Raksts sniedz padomus, kā iegūt pamatinformāciju un pārbaudīt klientu identitāti, kas ir svarīgi daudziem uzņēmumiem, piemēram, grāmatvežiem, finanšu pakalpojumu sniedzējiem un atbilstības speciālistiem. Tas ir noderīgs lasāmviela uzņēmumiem, kas vēlas labāk iepazīt savus klientus un uzlabot attiecības ar tiem.
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Mūsu mājaslapa izmanto sīkdatnes. Turpinot, mēs pieņemam, ka Jūs dodat atļauju izvietot sīkfailus, kā ir aprakstīts mūsu privātuma un sīkdatņu politiku.
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Andrej Saxon | LiveAgent support team